For the release of a new short film about Austria's Lipizzan horses, Universal-International, the maker of Universal News, staged a special publicity event at a drive-in movie theater. https://www.youtube.com/watch?v=3IvnUi61dQA From the release sheet: "HORSE NIGHT" AT THE DRIVE-IN, CALIFORNIA - "Horse night" at the drive-in. An enterprising theatre manager sets up oats and rye on … Continue reading This Week in Universal News: A Drive-In Movie for Horses, 1954.
